The iRate system takes the cost effective nature of on-line recruitment and combines it with the methodology of Callout research. iRate is a sophisticated and integrated Panel Management System which uses proprietary algorithms to ensure the sample in every survey produces reliable, consistent and usable results. It takes Cloud based online research to a whole new level. Watch the video below to see how decades of research experience across multiple markets has helped design the system:
(If you would like to view a version of the video with subtitles, then click HERE to see it on YouTube with closed captioning).
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